Friday, September 14, 2012

MMD4001_2


Participant Media - Pledge to See this Film from Buck on Vimeo.

This is an info-graphic animation. It talks about the graduation rate in America is really low and people needs more consider about this issue. The animation is to warning people in USA there are a lot of student cannot have a good or high education. It is asking people to realize that education problem is really serious.

The background color in this motion graphic is nearly white with a little bit red tone. The most stands out colors that are the heaviest using colors are pink and blue. That is a perfect contrast between these two colors, one is warm and one is cold. I like the way they putting some metal textures on this two colors, it creates a variation of those colors that people will not get bored. The animation is mainly using circles to represent the data. About the balance, mostly graphics are in the middle to draw audience attention that is fit to the video purpose.

The style of this motion graphic is 2D digital illustration animation, it use simple vector graphics and illustrations to analyze the information data. The animation movements are really good. Even just a circle shape, it represents by twist effect, rain drop effect and color wheel effect, etc. The animation transform are really quick, and then slow down to show the graphics. The overall rhythm is fast that give people a feeling of this education problem is serious and important now.

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